As a result of COVID-19 big corporate and customer events have to be suspended a little longer. Therefore it is important to inform small groups of people as effectively as possible about new products and so keep in touch with your customers.
Therefore PD&O has adapted their “roadshow concept” to the current situation.
Customers appreciate being in direct contact with experts and receiving first-hand information about your products and services. Your company, on the other hand, benefits from direct feedback and presents itself as very customer-oriented.
It also sets you apart from your competitors in the current situation.
In order to take into account the currently required “social distancing”, digital platforms and technologies have to be further developed. The integration of digital elements such as hybrid events, holograms, webcasts and AR into the event strategy has become crucial.
Hybrid events and new technologies must be part of the communication if you want to take your company to the next phase of digital transformation. They offer an incredible opportunity to expand the reach of your message, simplify planning and gain valuable insights – all in an online environment that is free of time or geographical restrictions. In addition, especially at larger events and congresses, the participants who have to travel long distances, the travel obligation is eliminated and can thus save time and is also climate-neutral.
A hybrid event closes the gap between offline and online presentation and combines a future-oriented perspective from both variants.
We help you organize a hybrid event!
Use our software tools for brochures, leads and project management and make your event measurable.